Starting with a static fitting which includes measuring overall height and distance from wrist-to-floor, our professionals use this crucial element as a starting point to determine club length and lie-angle. After the static fitting is complete, our experts begin the process of the dynamic fitting which includes hitting golf balls from a lie-board with lie-tape and hitting golf balls with the pro shop's launch monitor system, generating swing data. The information gathered from all elements help our professionals determine categories like optimal shaft-flex, club-type, grip-size, and golf ball amongst other things. The Dynamic Fitting also allows our experts to determine more precisely optimal club length and lie-angle.